Marketing Strategy
Build a Customer Loyalty Program for a leading IT Retail Company
How do you make sure your restaurant stays open for business and food delivery even during a lockdown?
Certified by
Operations Manager
Menterns at work
Time Commitment
Submit First Draft in 15 days
30 days
Tools you’ll learn
Here’s What You Work On
About the Company
Vishal Peripherals operates in a niche industry - IT retail. They sell computers and parts of computers, and they are one of the biggest retailers in the states of Telangana and Andhra Pradesh. Their industry partners include 200+ tech giants like Intel, Nvidia, Dell, HP, Lenovo and Canon. In spite of the boom of e-commerce, physical IT stores have held onto their fair share of customers in the B2C and B2B markets. Customers turn to trustworthy local retailers for good deals and reliable recommendations for their long-term IT purchases. 
the following work techniques
Supply chain processes
Inventory management
Pareto’s Law
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Bridging the gap
Supply chain processes that run like a well-oiled machine form the backbone of any retail outlet. When the Covid-19 pandemic hit, many of these processes suffered due to the lockdown and transport restrictions. However, the effect of another such outbreak can be mitigated with appropriate preparation. Identifying the processes that are the worst hit in a disease outbreak and making contingency plans for them is no longer a luxury for retailers. As the world gears up to live in the new normal, robust supply chain processes that can survive a large-scale outbreak should be the norm.
the following skills
Project Management
Quality Management
Supply Chain Management
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Expected output
Through this menternship, you will optimise the supply chain processes for a retail Quick Service Restaurant to handle a large-scale disease outbreak.
the following deliverables
Research report on inventory management best practices
A plan for inventory management in case of a disease outbreak
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What you’ll need before starting
Basics of supply chain management
Why Do Menternships?
Each Menternship experience is powered by the MentorMind experiential learning model. We empower you as a Mentern to produce your own unique real work output through mentoring, deep-learning & applying your learnings to work.
All our Menternships are co-created with companies. They are designed for real-time work in the corporate function which allows all levers of a work experience to flourish in your Menternship experience.
You get access to a guild of industry mentors with remarkably diverse experience in their fields. Mentors help you with expert advice, domain guidance or to understand a specific task better. Moreover, you can always depend on our community of menterns, MentorMind Garage, to seek assistance from your co-menterns, guides & mentors!
Successfully completing a Menternship is no less that having practical, hands-on work experience. You earn a Certificate of Recognition from the Menternship partner company which can be showcased on your CV or your LinkedIn as a proof of your real skills!
As a Certified Mentern you earn a spot in the exclusive Mentern Perks Club, a MentorMind community that opens up networking amongst menterns from across the globe. MentorMind empowers the community with our amazing Perks Club guides, Do-With-Us workshops & access to work opportunities with our Corporate Partners!
Meet Our Certified Menterns
It was amazing! I learnt so many things like creating engagement on social media platforms. The 1:1 with mentors were super helpful. I learnt how to create Instagram ads, identify goals & do competitor analysis- so many things.
There was a lot of interactive sessions with Mentors. The Menternship I completed gave me a new perspective to how work has to be done. I truly enjoyed working with real figures & actual industry case studies. 
My experience was great as I got a chance to explore subjects like Analytics which are difficult to look for. The Menternship allowed to get subject knowledge and see what goes behind the making and delivering of a product.
My experience was very useful as I learnt so much about Fleet Management & Digital Marketing connected to the real-world scenario. I learnt how to actually work with social media channels like IG & Facebook. 
Build a Customer Loyalty Program for a leading IT Retail Company
How do you make sure your restaurant stays open for business and food delivery even during a lockdown?
Explore our curated Resource Hub
Get Guidance in One-on-One Mentor Hours
Ask Questions in our Biweekly AMA
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