Market Research

Innovate Around the Original Recipe of BOLT COLD BREW - a Popular Caffeinated Beverage and Help Create New Variants

It is coffee. It is cold. But, it is a lot more. Here is your shot at designing a brand new kind of coffee.

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Role

Food and Nutrition Specialist

Industry

Food & Beverage

Menterns at work

Level

Basic

Time Commitment

Submit First Draft in 15 days

Duration

30 days

Tools you’ll learn

Here’s What You Work On

About the Company

Staying energetic all day long would be a dream come true, wouldn’t it? You could get so much done and maybe still have it in you to do some more! The dips in energy are a true impediment to productivity. Bolt Cold Brew takes care of that for you! Their range of coffee shots are an immediate boost of energy captured in a bottle. With low calorific value and a promise to keep you energetic and focussed, they are an instant pick me up for any time of the day!

Explore

the following work techniques

Pre-packaged food and beverage industry

Calorific values

Health drinks

Fitness and nutrition industry

Competitor analysis

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Bridging the gap

With an increasing number of conscious customers it is much more important for the food and beverage industry to be mindful of their ingredients, cooking and packaging practices. Consumers are looking for more transparency about the product. At the same time there is a significant demand for healthy, ready to consume products. Enterprises are making the most of this trend by coming up with innovative pre-packaged food products. Creativity and a sense of adventure are what they are looking for in individuals, to produce a whole new product.

Apply

the following skills

Champion the customer

Marketing insights

Marketing strategy

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Expected output

As part of this menternship, you will come up with two products - cold brew coffee shots and a caffeinated energy bar, with an interesting and tasty combination of flavours that will appeal to the consumers.

Create

the following deliverables

A report on chosen flavours for coffee shots

Recipe for a caffeinated energy bar

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What you’ll need before starting

Looks like you don’t need anything to start this Menternship, so go ahead and enroll yourself now!

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Innovate Around the Original Recipe of BOLT COLD BREW - a Popular Caffeinated Beverage and Help Create New Variants

It is coffee. It is cold. But, it is a lot more. Here is your shot at designing a brand new kind of coffee.

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Get Guidance in One-on-One Mentor Hours

Ask Questions in our Biweekly AMA

Resolve all doubts on Mentor Support Chatbox

Get Actionable Mentor Feedback on your work

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