Digital Marketing

Create a Digital Marketing Strategy for a Young Patisserie

With immense potential for business through home-delivery of their menu, Velvet Patisserie is looking for an innovative & fool-proof digital marketing plan to increase their home delivery orders.

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18 days


Provided by the Company after Review


Paid Internship - After completion

About this Menternship

Deep Red Ink specialises in performance-based digital marketing, driven by sound customer research. Over the last 7 years, the company has worked with 150+ brands including ISB, Isha Foundation, Mahindra École Centrale, Tata BSS, HIL Limited, Organic India, Incor, Gati, Omni Hospitals, among others.

Velvet Patisserie is a young patisserie in hyderabad famous for its custom cakes and cupcakes. The owner, Divjyot chawla started the business from scratch in her Mom’s Kitchen and grew it to having multiple orders everyday. Velvet Patisserie has recently realised its potential for home delivery options and are looking at social media to reach out to the right people.

In this Menternship you neeed to create a digital marketing strategy for Velvet Patisserie, to increase it's digital presence and drive online orders.

Why take up this Menternship?

On completing this Menternship, you will learn about

  • 1. Digital Marketing strategies and Media Plans.
    2. Building campaigns and content around a brand.
    3. Analysis of results and metrics of the strategy.
    4. Identification of target audience and Landscape.

Expected Output

  1. Report on Velvet Patisserie's Current Business & Competition    Pdf
  2. Digital Marketing Strategy Presentation    Pdf
  3. Complete Media Plan, with a project planning document & creatives.    Pdf

Create a Digital Marketing Strategy for a Young Patisserie

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