More than 14,000 startups were registered in India in the year 2021-22 making it the third largest startup ecosystem in the world! This is an exciting time for en entrepreneur in the country. Incubators are a crucial part of the startup ecosystem, providing the much needed support in the early stages of a startup. CIE at IIIT is one of the leading incubators especially designed for deep tech startups. With over 13 years of experience in nurturing startups in emerging fields, they are a much sought after avenue for entrepreneurs across the country.
Did you know that products go through a lifecycle just like people do? Starting from development, every product follows a set of stages ending in decline. As the product progresses through these stages, its marketing needs differ as well. It is not enough to create a tailor made marketing strategy for a product, it is important to customise it for every stage of the product.
In this menternship, you will create a marketing strategy for every stage of the product lifecyle.