Market Research
Build a Database to Forecast Prospective Clients for Advanced Property Solutions
Build a pipeline of business leads for using market research and segmentation in the real estate industry.
Naresh Naidu
Manager - Business Development, APS Property Solutions
About this Menternship
Opportunity:
APS is a leading Real Estate solutions provider offering a wide gamut of services. They also specialize in commercial interior works and undertake various construction projects. At APS, they understand that housing is more than just a business transaction. Their innovative solutions help their clientele find their ‘best-fit’ in terms of expectation and location in sync with the market pulse and aligned to their long-term and short-term goals. APS is also a trusted partner for corporations and developers.

Problem:
Forecasting allows a company to identify potential clients and work to procure them even while the company is doing well. This will ensure a constant supply of new clients and prevent any dry spells that might occur. Forecasting is important especially when there are multiple competitors because if you are not first to approach a client, you might end up losing them. Therefore businesses invest significantly in forecasting and creating a pipeline of potential clients.

Deliverable:
In this menternship, you will curate a database of companies along with a list of 15 sales qualified leads for a real estate company.
Why take up this Menternship?
On completing this Menternship, you will learn about
You will explore:
Company research
Market research
Real estate sector in India

You will apply:
Market research
Report writing
Requirement analysis
Forecasting

You will create:
A database of companies
List of 15 sales qualified leads
Expected Output
  1. Report on APS & the Real-estate sector in India
  2. Database of Companies and List of 15 Leads
  3. Video of Self
Build a Database to Forecast Prospective Clients for Advanced Property Solutions
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